Designing the Right Rewards Program for Insurance Customers

Author: Lauren Reus

 This blog is the first in a four-part series related to the Lenati whitepaper titled, “Designing the Right Rewards Program for Your Business.” This particular post focuses on the insurance industry and key considerations for loyalty marketers managing an existing rewards program, or building a new rewards program. The following posts in this series will cover the banking, retail, and high-tech industries.
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